The Trust Formula

Our training centers on building trust with prospects and clients.

Authentic Prospecting: Unveil the Secrets to Genuine Sales Growth.

Authentic Prospecting: Unveil the Secrets to Genuine Sales Growth.

Being the real you is scary while prospecting. The time is now to get real and get honest with yourself. Take off the 'bravado mask' that hinders you from prospecting. The barrier it's creating will n... ...more

Trust ,Sales &Sales Leadership

November 18, 20249 min read

Unlock Sales Growth: Connect with Clients Compassionately.

Unlock Sales Growth: Connect with Clients Compassionately.

Discover practical tips to build stronger client relationships that lead to growth—not just for your business, but for you as a professional committed to real impact. ...more

Sales

November 11, 20247 min read

Rise Above Mediocrity: Discover the Path to Success!

Rise Above Mediocrity: Discover the Path to Success!

Discipline is not just beneficial, it's absolutely necessary for those who aspire to achieve high standards in any endeavor. It requires consistent effort, practice, and a willingness to learn from fa... ...more

Trust ,Sales &Sales Leadership

November 05, 20249 min read

Change Client Perceptions Today, Reap the Benefits Tomorrow!

Change Client Perceptions Today, Reap the Benefits Tomorrow!

"There are things known and there are things unknown, and in between are the doors of perception." Aldous Huxley ...more

Sales ,Sales Leadership

October 28, 20248 min read

Transform Your Sales: Uncover the Ultimate Client Engagement Tactics!

Transform Your Sales: Uncover the Ultimate Client Engagement Tactics!

“Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves.” Steve Jobs ...more

Sales ,Sales Leadership

October 22, 20249 min read

Revolutionize Your Sales and Break Free from Complacency!

Revolutionize Your Sales and Break Free from Complacency!

As we get started, reflect upon this quote from A.J. McLean, "You have to become comfortable in the uncomfortableness." Will you allow discomfort to become your sales catalyst? ...more

Trust ,Sales Sales Leadership &CEO/Executive

October 15, 202411 min read

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Get The Book That Started a Movement in the Insurance Industry

When Selling From the Heart released in 2018 it struck a chord in the insurance profession.

Executives, sales leaders, and sales professionals across multiple industries recognized that the biggest obstacle to growth was the ability to build and sustain trust. Larry Levine's book is a cry for authenticity. Buyers can smell insincerity. In the book, Larry shares his practical framework to bring authenticity and substance to prospects and customers.

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"This book isn't one of those fluffy sales books that you read and have no way to act on. Selling from the Heart captures what it truly means to be successful in sales. It's not about the commission check, but rather helping people achieve their goals whatever they may be. I don't normally read for enjoyment, but I could not put this book down."

Lee Salz
Author, Sell Different

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